/ Karen Herman

About Karen Herman

I'm the founder of Gustie Creative (www.gustiecreative.com) a boutique full service design firm devoted to disruptive retail. We recently launched Create Disruptive Retail® your go-to online resource for disruptive retail solutions to grow your brand, business, agency or non-profit. Visit www.createdisruptiveretail.com today!

Strategies for Disruptive Retail Podcast

Recently, I had the pleasure of recording the Strategies for Disruptive Retail podcast with Matt Riley, Senior Director, Events at Shop! Environments Association. The podcast is available above for you to click on and enjoy. Matt visited the offices of Gustie Creative and saw the depth of our research into Disruptive Retail. He had been [...]

By |2019-06-06T08:06:04-04:00June 5th, 2019|Blog|0 Comments

Pop Up Retail and Pop Up Hybrids; Types of Disruptive Retailing

Today at Gustie Creative, we are celebrating the second anniversary of Create Disruptive Retail with a very special read in the latest issue of HFN Digital called The Pop-Up Story Continues. Beautifully written by Joanne Friedrick, The Pop-Up Story Continues is an insightful article covering today's retail landscape, the impact of pop-up retailing, and how [...]

By |2019-04-05T17:02:12-04:00April 5th, 2019|Blog|0 Comments

Gustie Creative Q&A In Off-Price Retailing Jan 2019

Recently I spoke with Katy Albrecht, Publishing Editor of Off-Price Retailing about our expertise in disruptive retail at Gustie Creative. You can find our insightful interview From Ruin to Reinvention; Gustie Creative Explains the New Era of Retail in Off-Price Retailing on pages 40 – 41 of the January 2019 issue. Katy and I delve into today’s retail landscape with [...]

By |2019-01-12T16:09:48-04:00January 12th, 2019|Blog|0 Comments

Pop Up’s are Here To Stay

As the go-to source for disruptive retail in my role as Contributing Writer to Simply the Best magazine, I get to share disruptive retail concepts and trends that are emerging in the local, regional and national retail landscape. Interestingly, more often than not, these retail concepts and trends have already appeared internationally. For the May/June [...]

By |2018-12-26T14:00:43-04:00May 3rd, 2018|Blog|0 Comments

What Makes Disruptive Retail, Disruptive…

Sharing my current article for Simply the Best Magazine on fashion trucks and disruptive retail. Disruptive retail is driven by passion. It is the passion of entrepreneurs, small business owners, and brands and businesses who actively seek creative design solutions that offer new and innovative ways to connect with their clients and customers. They are [...]

By |2019-01-12T16:12:56-04:00February 28th, 2018|Blog|0 Comments

A Virtual Room in Action

In the video below, the Live Media Trading Room designed by Gustie Creative is featured in a terrific interview with Jordan Zimmerman, Founder and CEO of Zimmerman Advertising in Fort Lauderdale, FL on Fox Business, Mornings with Maria Bartiromo. The Live Media Trading Room is a Virtual Room and is a custom designed environment that uses interactive technologies [...]

By |2018-03-18T07:41:42-04:00January 12th, 2018|Blog|0 Comments

Gustie Creative in VoyageMIA Jan 2018

Gustie Creative has been recognized as a rising star in South Florida and we are featured in VoyageMIA January 2018. Click to learn our story here. At Gustie Creative, we offer full service design, retail design strategy, strategic marketing, design innovation with AR and VR, and DisruptShop Workshops. We are evangelists for disruptive retail and passionate about crafting [...]

By |2018-03-18T07:43:47-04:00January 5th, 2018|Blog|0 Comments

Gustie in Independent Retailer Magazine, January 2018

Pleased to be included in the January 2018 issue of Independent Retailer, adding commentary to the main article, Retail 2018: What's Next? At Gustie, we know Disruptive Retail is the answer! Enjoy the read and be sure to leave your questions, comments or suggestions below. Cheers, Karen

By |2019-01-12T16:14:35-04:00January 3rd, 2018|Blog|0 Comments

Gustie Creative Top 25 Award for 2017

At Gustie Creative we are a small group of passionate creators and we are proud to be selected as one of the Top 25 Retail Design Blogs on the Planet for 2017. This is the second year that we have earned this award. It is an honor to be included among our peers and design industry [...]

By |2018-03-18T07:49:16-04:00December 7th, 2017|Blog|0 Comments

Get to Know Disruptive Retail; Move Online-to-Offline with Ease

Last week, I had a design meeting with a new client to discuss retail growth strategies for her independent brand, a locally based small business. Do you immediately take for granted that we talked about standard retail footprints, mall lease terms and designated parking spots? Well, none of these topics came up. What we talked [...]

By |2019-01-12T16:21:20-04:00November 29th, 2017|Blog|0 Comments