AR Augmented Reality
Augmented Reality places a digitized image on the users real world environment.
Business benefits include an appeal to a wide range of technology consumers and increased convenience and efficiency. Customers like ease of online shopping and personal experience with technology.
This AR artwork study by Gustie Creative compares two paintings, one painting in the physical room and the other painting viewed using AR. “This is a great example of the increased ease of use and efficiency that AR offers to the user.” – Karen S. Herman, founder of Gustie Creative